Burger Ping | STENOGRAFFIA | The World's Smallest Gym | Magic Christmas |
Hey, random person on the Internet.
I'm Matt, a Creative Concepter and Copywriter.
I dance like a robot and write like a human.
Currently I'm a pirate at heimatTBWA.
I'm Matt, a Creative Concepter and Copywriter.
I dance like a robot and write like a human.
Currently I'm a pirate at heimatTBWA.
HONORS & AWARDS
2024 YOUNG ONES (THE ONE CLUB)
🏆 TOP7 STUDENT ART DIRECTORS WORLDWIDE
2023 CANNES LIONS (FUTURE LIONS)
🗂 FINALIST (VOLVO, CARINCAR)
2024 D&AD (NEW BLOOD)
🥇 YELLOW (HSBC, CASH FLOW MIXTAPE)
2023 D&AD (NEW BLOOD)
🥈 GRAPHITE (HP, THE BLOODLESS CARDS)
2023 D&AD (NEW BLOOD)
🥉 WOOD (PENGUIN BOOKS, KAMA BOOKTRA)
2023 CLIO
🏆 WINNER (HP, THE BLOODLESS CARDS)
2024 YOUNG ONES / ONE SHOW
🥇 2X GOLD (VOLVO, AIRBACKED)
🥈 SILVER (VOLVO, AIRBACKED)
🗂 FINALIST (VOLVO, CARINCAR)
🗂 FINALIST (NOTCO, NOTHANGOVERPIZZA)
2023 YOUNG ONES / ONE SHOW
🥉 BRONZE (VERIZON, CHARGE TO VERIZON)
🥉 BRONZE (HP, THE BLOODLESS CARDS)
2021 EFFIE
🏆 WINNER (MICROSOFT, CITY OF INNOVATIONS)
2021 TAGLINE
🏆 WINNER (YANDEX.MAPS, LOCAL FLAVORS)
🏆 WINNER (MICROSOFT, CITY OF INNOVATIONS)
2024 YOUNG ONES (THE ONE CLUB)
🏆 TOP7 STUDENT ART DIRECTORS WORLDWIDE
2023 CANNES LIONS (FUTURE LIONS)
🗂 FINALIST (VOLVO, CARINCAR)
2024 D&AD (NEW BLOOD)
🥇 YELLOW (HSBC, CASH FLOW MIXTAPE)
2023 D&AD (NEW BLOOD)
🥈 GRAPHITE (HP, THE BLOODLESS CARDS)
2023 D&AD (NEW BLOOD)
🥉 WOOD (PENGUIN BOOKS, KAMA BOOKTRA)
2023 CLIO
🏆 WINNER (HP, THE BLOODLESS CARDS)
2024 YOUNG ONES / ONE SHOW
🥇 2X GOLD (VOLVO, AIRBACKED)
🥈 SILVER (VOLVO, AIRBACKED)
🗂 FINALIST (VOLVO, CARINCAR)
🗂 FINALIST (NOTCO, NOTHANGOVERPIZZA)
2023 YOUNG ONES / ONE SHOW
🥉 BRONZE (VERIZON, CHARGE TO VERIZON)
🥉 BRONZE (HP, THE BLOODLESS CARDS)
2021 EFFIE
🏆 WINNER (MICROSOFT, CITY OF INNOVATIONS)
2021 TAGLINE
🏆 WINNER (YANDEX.MAPS, LOCAL FLAVORS)
🏆 WINNER (MICROSOFT, CITY OF INNOVATIONS)
EXPERIENCE
CONCEPT CREATIVE & COPYWRITER
SEP 2024 - PRESENT
→ ACTIVE PART OF INNOVATION IDEAS & AWARDS TEAM.
→ WON AGENCY'S BIGGEST PITCH OF THE YEAR: BOSCH.
OTHER CLIENTS: Zurich, ONE, CORRECTIV, ETC.
MID-LEVEL CONCEPT CREATIVE
APR 2023 - MAY 2024 (1 YEAR 1 MONTH)
→ WON 5 PITCHES, FINISHED 4 AWARD PROJECTS.
CLIENTS: BVG, MERCEDES, E.ON, 1&1, META, PUMA, LIDL.
FREELANCE CONCEPT CREATIVE
JAN 2023 - APR 2023 (4 MONTHS)
→ HELPED THE TEAM SECURE BURGER KING AS A CLIENT FOR GAMING-RELATED CAMPAIGNS.
CREATIVE DIRECTOR
AUG 2019 - DEC 2021 (2 YEARS 5 MONTHS)
→ THE TEAM AND I TRANSFORMED A SMALL INDEPENDENT AGENCY
INTO THE #1 SMM AGENCY AND THE #2 DIGITAL AGENCY IN RUSSIA.
→ WON PITCHES TO LEAD MICROSOFT, XBOX, MCDONALD'S IN DIGITAL.
OTHER CLIENTS: BMW, MINI, UBER, YANDEX.GO, YANDEX.MAPS, LG.
CONCEPT CREATIVE, CREATIVE GROUP HEAD
NOV 2013 - JUL 2019 (5 YEARS 9 MONTHS)
→ WAS IN CHARGE OF GOOGLE CIS SOCIAL CHANNELS AND DIGITAL ACTIVATIONS,
WORKING AS AN ALLOCATED CREATIVE AT GOOGLE RUSSIA.
→ WON THE PITCH TO LEAD BMW RUSSIA IN DIGITAL.
OTHER CLIENTS: COCA COLA, AVITO, BIERSDORF, PHILIPS, NESTLÉ, ETC.
CONCEPT CREATIVE & COPYWRITER
SEP 2024 - PRESENT
→ ACTIVE PART OF INNOVATION IDEAS & AWARDS TEAM.
→ WON AGENCY'S BIGGEST PITCH OF THE YEAR: BOSCH.
OTHER CLIENTS: Zurich, ONE, CORRECTIV, ETC.
MID-LEVEL CONCEPT CREATIVE
APR 2023 - MAY 2024 (1 YEAR 1 MONTH)
→ WON 5 PITCHES, FINISHED 4 AWARD PROJECTS.
CLIENTS: BVG, MERCEDES, E.ON, 1&1, META, PUMA, LIDL.
FREELANCE CONCEPT CREATIVE
JAN 2023 - APR 2023 (4 MONTHS)
→ HELPED THE TEAM SECURE BURGER KING AS A CLIENT FOR GAMING-RELATED CAMPAIGNS.
CREATIVE DIRECTOR
AUG 2019 - DEC 2021 (2 YEARS 5 MONTHS)
→ THE TEAM AND I TRANSFORMED A SMALL INDEPENDENT AGENCY
INTO THE #1 SMM AGENCY AND THE #2 DIGITAL AGENCY IN RUSSIA.
→ WON PITCHES TO LEAD MICROSOFT, XBOX, MCDONALD'S IN DIGITAL.
OTHER CLIENTS: BMW, MINI, UBER, YANDEX.GO, YANDEX.MAPS, LG.
CONCEPT CREATIVE, CREATIVE GROUP HEAD
NOV 2013 - JUL 2019 (5 YEARS 9 MONTHS)
→ WAS IN CHARGE OF GOOGLE CIS SOCIAL CHANNELS AND DIGITAL ACTIVATIONS,
WORKING AS AN ALLOCATED CREATIVE AT GOOGLE RUSSIA.
→ WON THE PITCH TO LEAD BMW RUSSIA IN DIGITAL.
OTHER CLIENTS: COCA COLA, AVITO, BIERSDORF, PHILIPS, NESTLÉ, ETC.
EDUCATION
CREATIVE EXCELLENCE PROGRAM
Mar 2024 - Jun 2024
COPYWRITER (🏅 TOP DOG)
Jan 2022 - Dec 2023
Berlin, Germany
ART-DIRECTOR (🏅 TOP DOG)
Jan 2022 - Dec 2023
Berlin, Germany
CREATIVE EXCELLENCE PROGRAM
Mar 2024 - Jun 2024
COPYWRITER (🏅 TOP DOG)
Jan 2022 - Dec 2023
Berlin, Germany
ART-DIRECTOR (🏅 TOP DOG)
Jan 2022 - Dec 2023
Berlin, Germany
MASTER'S DEGREE, ADVERTISING AND MARKETING COMMUNICATIONS
Sep 2004 - Jul 2011
Moscow, Russia